Multiple Bots on Multiple Platforms

One brain, unlimited deployments

Most businesses talk to customers across many touchpoints: a marketing website, a support portal, a Slack community, WhatsApp, Facebook Messenger. Traditionally, that meant building and maintaining a separate bot for every channel. Appalix takes a different approach.

You train one AI agent — your bot's knowledge base, personality, and instructions — and then create as many integrations as you need. Each integration is a deployment of the same agent brain onto a specific platform, with its own independent configuration.

Think of it like this:

The bot is your AI's knowledge and personality. An integration is a deployment of that bot onto a platform. One bot → many integrations → many channels.

Platforms you can deploy to

From a single Appalix bot you can create integrations across any combination of these channels:

Slack
Deploy the agent inside your Slack workspace for internal Q&A, employee support, or customer-facing Slack communities.
Google Chat
Connect your agent to Google Workspace and respond to customer and team queries in Google Chat spaces and DMs.
Facebook Messenger
Link a Facebook Page to handle Messenger conversations automatically, 24/7.
WhatsApp
Connect a WhatsApp Business number and let customers chat with your AI agent directly from their phone.
WordPress
Install the Appalix WordPress plugin and your agent appears as a chat widget on every page of your site, no code required.
🌐
Web Widget
Embed a fully branded chat widget on any website with a single line of JavaScript — works with React, Vue, plain HTML, everything.
⚡
Custom API
POST messages to the Appalix API from any backend system or custom application and get AI-generated replies in return.

Every integration is fully independent

Even though all integrations share the same trained bot, each one is configured independently. This means you can tailor the experience for every context without touching your core AI training.

👋

Custom welcome message

Greet website visitors differently from your Slack team or WhatsApp customers.

🎨

Widget branding

Set the widget colour, position, and display name per site — match every brand perfectly.

🌐

Allowed origins

Restrict which domains can load your web widget, preventing unauthorised embedding.

🔗

CRM webhook

Each integration can POST lead data to a different endpoint — route website leads to HubSpot, Slack leads to Salesforce.

🤝

Human handoff routing

Send handoff alerts to different team members or channels depending on which platform the conversation started on.

🔑

API key & IP allowlist

Custom API integrations get their own API key and optional IP allowlist for maximum security.

Real-world use cases

🛒 E-commerce brand with a blog and a store

Deploy one web widget integration on the marketing blog (welcome message: "Ask about any product") and a separate integration on the checkout / store pages (welcome message: "Need help with your order?"). Both draw from the same product knowledge base but greet shoppers appropriately for where they are.

💼 B2B SaaS with a Slack community

Add a Slack integration for internal employee support (HR questions, IT help-desk) and a separate web widget integration on the public docs site for customer support. The same trained agent handles both — only the channel and escalation routing differ.

🌍 Agency managing multiple client sites

Train one bot per client, then create a web widget integration for each of their sites. Each client gets their own welcome message, brand colours, CRM webhook, and allowed-origins restriction. You manage everything from a single Appalix workspace.

📱 Mobile-first brand on WhatsApp & Google Chat

Create a WhatsApp integration for your main customer support number and a Google Chat integration for your internal team workspace. Leads from WhatsApp go to Salesforce; Google Chat conversations fire a Slack alert to your team manager. One bot, two channels, two workflows.

How to set it up — step by step

1
Train your bot
Go to your Appalix dashboard → Bots → Create Bot. Add your knowledge sources: website URL, PDF documents, Q&A pairs, or plain text. Once training is complete your bot is ready to deploy.
2
Create your first integration
Navigate to Integrations → Add Integration. Choose your platform (Web Widget, Slack, WhatsApp, Telegram, etc.) and select the bot you just trained.
3
Configure the integration
Set the welcome message, widget branding (for web), allowed origins, CRM webhook URL, and human handoff channel. These settings are unique to this integration and won't affect any other deployments.
4
Get your embed code or credentials
For web widgets, copy the JavaScript snippet and paste it into your site's <head> tag. For Slack, authorise via OAuth. For WhatsApp and Telegram, paste your bot token or phone number ID.
5
Repeat for every platform
Go back to Integrations → Add Integration and create a new one for the next channel. Your bot is already trained — just configure the platform-specific settings and you're live.

Pro tips

Keep your knowledge base centralised. Update training once — every integration benefits instantly.
Use descriptive integration names (e.g. "Website — Pricing Page", "WhatsApp — Support") so your Conversations dashboard is easy to navigate.
Set different CRM webhooks per integration to segment leads by source automatically in your CRM.
Use the IP allowlist on Custom API integrations to lock down server-to-server calls to known IP addresses.
Monitor the Conversations tab for each integration separately to spot which channel drives the most engagement.

Summary

Appalix is built for omnichannel from day one. Train your AI agent once on everything your business knows, then deploy it across every platform your customers use — with per-channel welcome messages, branding, CRM routing, and human handoff settings. There is no limit to the number of integrations you can create, and every integration is live the moment you save it.

Whether you run one website or fifty, serve customers on WhatsApp in three countries, or manage a Slack community alongside a Telegram channel — one Appalix bot has you covered everywhere.